Huge template library
Hundreds of designed templates across every industry, ready to pick and customise yourself in the editor.
Wix is a powerful DIY platform with a vast template and app ecosystem. But if you would rather describe your business and have a bespoke, SEO-ready site built and written for you, EthentaFLOW is the strategy-first alternative - live in 1 hour from €250.
EthentaFLOW is the strategy-first, done-for-you alternative to Wix: instead of giving you a drag-and-drop editor and templates to build yourself, it ingests your brand voice, ideal customer and positioning, then designs bespoke pages, writes the copy and ships an SEO-ready site in 1 hour from €250. Wix remains the better choice if you want full hands-on control, a large template library and an app marketplace you manage yourself. EthentaFLOW is best for founder-led service businesses who want the site handled for them and ranking on Google and AI search.
Wix is a strong product. If these matter most to you, it may be the better fit - and we will say so.
Hundreds of designed templates across every industry, ready to pick and customise yourself in the editor.
A deep ecosystem of bookings, e-commerce, marketing and integration apps you can bolt on as you grow.
Pixel-level drag-and-drop. If you enjoy building and want to tweak everything yourself, Wix gives you that freedom.
| EthentaFLOW | Wix | |
|---|---|---|
| Approach | Strategy-first - brand voice, ICP and positioning ingested before building | Template-first - you start from a layout and adapt it |
| Who does the work | Done-for-you - built, written and refined by us | Do-it-yourself in the editor |
| Design origin | Bespoke, generated to your brand | Template-based, widely reused |
| Copywriting | Done-for-you, on-brand copy included | You write it (AI assists) |
| Time to launch | Full bespoke site in 1 hour | As fast as you build it yourself |
| Pricing model | From €250 + €30/mo hosting (or €350 to own it, no monthly) | Monthly subscription, ongoing |
| Answer-engine optimisation | Built in for Google, Bing, ChatGPT, Claude, Perplexity | Standard SEO tools; AEO is your job |
| Template & app ecosystem | Bespoke build, no app marketplace | Huge - templates and a large app market |
| Ongoing self-editing | We handle changes for you | Full hands-on control, any time |
Choose Wix if you want to build and maintain the site yourself, value a large template library and app marketplace, and like having pixel-level control. It is a mature, flexible DIY platform and a sensible pick for owners who enjoy the hands-on work and want to keep adding features over time.
Choose EthentaFLOW if you would rather not learn an editor. If you want strategy, bespoke design and copy handled for you, a site live in 1 hour, a build from €250 (€250 + €30/mo hosting, or €350 to own it outright with no monthly), and answer-engine optimisation built in, the done-for-you route fits better - especially for time-poor founders.
Yes, if you want a site built and written for you rather than a DIY editor. Wix is excellent for hands-on owners who want template choice and an app market. EthentaFLOW starts from your strategy, designs bespoke pages and ships in 1 hour from €250 - €250 + €30/mo hosting, or €350 to own it outright with no monthly - and there's no editor to learn.
Wix has a huge template library, a large third-party app marketplace and granular drag-and-drop control. If you want to build and maintain the site yourself, experiment with layouts, and add many off-the-shelf features over time, Wix gives you more hands-on freedom than a done-for-you build does.
They price differently. Wix is a monthly subscription that continues for the life of the site. EthentaFLOW starts from €250 - €250 one-off plus €30/month hosting, or €350 one-off to own it outright with no monthly. Over a few years a low or no monthly can work out lower, but the right choice depends on whether you want to maintain the site yourself.
Yes. Tell us your current site and what is working, and we use it as input to the strategy intake. We then rebuild bespoke pages and rewrite the copy to be sharper and answer-engine ready, rather than copying the old layout across. You see the new homepage before committing.
No sign-up to start. Describe your business and see a real homepage in minutes - the full bespoke build ships in 1 hour.
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